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The start of the new year is the perfect time to set your Etsy shop up for success. Here is a timely reminder to create your Seasonal Marketing Calendar for the new year in order to stay ahead of the competition, win your niche and make the most of the peak seasons. Etsy shopping is highly seasonal and driven by occasions, gifting and trends. Leveraging the seasonality to your advantage is one of the best gateways towards creating peak revenue months. And planning ahead will give you a big edge over many competitor stores who may be barely looking past the last 7 days.
Your Etsy storefront is your chance to make a first impression. It's the virtual equivalent of a window display, and it needs to be compelling enough to invite visitors to explore further. Think of it as the showcase that introduces your brand's essence and converts your visitors into buyers. Make sure you dress to impress this Holiday Season.
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